We’re Number 2!


A recently-released study from CareerBuilder and Economic Modeling Specialists International has projected the fastest-growing occupations in the U.S. from now through 2017. Number two on that list is the occupational grouping “market research analysts and marketing specialists.” That category is projected to grow 14% by 2017, adding over 60,000 new jobs during that period. It’s also one of the better-paying job categories on the high growth list with a median hourly wage of $29.10. That’s about triple the wage of the #1 occupation on the list (personal care and home health aides) and almost double that of #3 medical secretaries.

As a market research analyst, my first reaction upon seeing the list was to say to myself, “Yay, Team Market Research!” It’s always nice to see that your chosen profession will be in high demand for the foreseeable future as opposed to being, say, a printer of phone books, a domestic textile worker or Taylor Hicks‘ booking agent.

On the other hand, I am wary that everyone will see this list, decide that jobs like mine are the Hot New Thing and pretty soon the labor pool will be flooded with market research wannabes. So, in the interests of showing the vocationally curious that life as a market researcher isn’t all beer and skittles, I would like to direct your attention to a post I wrote for The Research Bunker Blog (the official blog of my employer, Research & Marketing Strategies, Inc.) in which I highlight some of the adverse side effects of my career choice:

10 Signs That I’ve Been in Market Research Too Long

While you’re reading that, I’ll be here pondering what might have been if I had followed through on my childhood dream job: Becoming the world’s next Six Million Dollar Man.

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